USA Strategies is a business-to-business marketing communications firm. We provide advertising, market research, trade relations, public relations, sales support and online services.
May 2005
The inevitable change from printed UPC identification of industrial and consumer products to Radio Frequency Identification (RFID) systems has been written about for several years. This study recognizes that inevitability but addresses the rate of such adoption specifically at the individual package (unit) level. This study was managed by Henry H. Rodkin, Executive in Residence, DePaul University in Chicago... (To read more)
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